Institute-funded SharpSpring Acquired by SMTP, Inc.

GAINESVILLE & BOCA RATON, Fla., Aug 25, 2014 (BUSINESS WIRE) The Florida Institute for the Commercialization of Public Research (the Institute) announced today that SharpSpring, providers of comprehensive sales and marketing management systems, has been acquired by SMTP, Inc. (NASDAQ:SMTP), a global provider of email delivery services. SharpSpring, with technology developed at the University of Florida, was funded through the Institute s Seed Capital Accelerator Program at the end of 2012. It is the first company in the Institute s portfolio to complete a successful exit event. SharpSpring is a cloud-based marketing automation provider offering a next-generation solution that rivals the industry s other platforms in terms of features, functionality and performance. According to Rick Carlson, SharpSpring president, in less than a year, more than 200 marketing agencies have signed on as SharpSpring partners and have used the platform to bring the benefits of marketing automation to thei
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