NEW YORK, May 2, 2014 /PRNewswire via COMTEX/ Snap Interactive, Inc. ( SNAP or the Company ) (STVI), a leading online dating site developer and owner of AYI.com, today announced April subscriber growth. Highlights:* Active subscriber count increased 20% YTD from approximately 77,700 as of December 31, 2013 to approximately 93,000 as of April 30, 2014;* New subscription transactions increased 42% YTD through April 30, 2014 as compared to the same period in 2013; and* New subscription transactions in April 2014 increased 36% as compared to April 2013. SNAP s Chief Executive Officer, Clifford Lerner, commented, April continued AYI.com s recent performance, with five consecutive months of subscriber growth. We are excited to see our 2013 investments in AYI s feature-set continuing to pay off in 2014. Lerner continued, The increase in subscribers can also be attributed to our investment in our analytics capabilities. Our process of constant experimentation, supported by real-time analytics
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